7 min
0
McDonaldland New Meal: The Nostalgia Marketing Strategy That’s Winning Hearts
The surprise toy, the colorful box, and that fleeting feeling you had that, for a…
Author: Abhishek Bizal
7 min
0
The Dark Knight’s New Role in LEGO Batman: A Co-Branding Lesson for Marketers
What happens when one of the world’s greatest superheroes meets the world’s most inventive toy…
7 min
0
How the Samsung Good Vibes Campaign Redefined Brand Storytelling
Samsung Good Vibes campaign was about connecting, particularly to India’s deafblind community, the majority of whom…
7 min
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The Marketing Genius Behind Brooke Bond’s Swad Apnepan Ka
“Swad Apnepan Ka” — the taste of togetherness. This idea has been at the heart…
3 min
0
Why My PPC Ads Get Clicks—but No Conversions
PPC is an online marketing system in which the sponsors or advertisers compensate the publishers…
8 min
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Inside Gillette’s “The Best Men Can Be” Campaign: How Purpose-Driven Marketing Sparked Global Conversations
The Best Men Can Be was not just any advertisement. It was more like a…
8 min
0
What is the Chat GPT Bot Crawler (GPTBot) and Why Should You Block It? A Strategic Guide for Site Owners
GPT Bot is the official web crawler developed by Open AI( the organization behind Chat…
5 min
0
Reddit Karma Demystified: How It Works and Why It Matters
Karma on Reddit, in broad terms, is a score that means your contributions to the…
6 min
0
5 Marketing Books for CMOs That Top Leaders Are Secretly Reading
See the top 5 marketing books CMOs are reading in 2025 to stay sharp, spot…
7 min
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Heineken ‘Worlds Apart’ Campaign: How a Beer Sparked a Global Conversation
In an era when outrage spreads more quickly than empathy, most brands prefer to stay…